Teen haven MySpace a platform for pornstar promotion

The biggest porn stars in the world are using NewsCorp's MySpace.com to promote themseleves, sometimes to teenagers.

Much like enterprising bands that used MySpace to market themselves, dozens of the biggest XXX starlets are now using the site for the same reason. These include Jenna Jameson, Tera Patrick and Nikki Benz. Even porn industry trade publication Adult Video News has a page. Many, like Patrick's, have links to the stars' official sites offering explicit imagery, videos and sex toys. All are wildly popular with the kids who are MySpace's mainstay.

For example, MySpace does not divulge the number of "freinds" each user has, but it's probably a far cry from Jameson's 406,571. Patrick has 56,688. Jameson's page has postings from 16 and 17 year olds. Patrick's, a 14 year old.

One high school girl from Kentucky who calls herself "Pornstar" wrote on Jameson's page:

"...you have no fucking clue how much i want to be a pornstar when i graduate.. ive only got 4 more days!! then i begin trying to start my career as a pornstar."

All of this poses myriad problems for MySpace and corporate overlord NewsCorp, which paid $580 million for the site recently. Many of the site's 75 million users are ages 14-17. Obviously parents, already concerned about the site's alleged pedophiles, won't be happy with this newest twist.

Among the other questions is how advertisers will react. Alan Meckler, CEO of Internet reaearch firm Jupitermedia Corp. told The Wall Street Journal last month that MySpace is pulling $156 million in yearly ad revenue. But The Journal also notes MySpace has struggled to attract name brand advertisers to most of the site's pages. Its porn star postings probably won't help.

Last week, Weight Watchers was featured at the top of Patrick's page. T Mobile was prominent on Jameson's. Neither probably wants to be associated with XXX content.

And then there's the problem of sorting such content from among the millions of pages on MySpace. The Wall Street Journal reports today on Photobucket, one company actively developing new methods of filtering for MySpace. But that's only so effective.
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